DeepfakeMedium
Purported AI-Generated Doctor Deepfakes Reportedly Used Guy's and St Thomas' Branding to Market Weight Loss Patches
- Occurred
- Jan 9, 2026
- Published
- Jan 15, 2026
- Source
- AI Incident Database
Summary
Guy's and St Thomas' NHS Foundation Trust warned that purported AI-generated videos circulated on Facebook and TikTok depicted its clinicians endorsing weight loss patches. The videos allegedly impersonated doctors and used misleading medical claims to market a product.
Developers
- Deepfake technology developers
- Synthetic audio generation technology developers
Deployers
- Scammers
Harmed parties
- People seeking medical advice
- Guy's and St Thomas' NHS Foundation Trust clinicians
- Guy's and St Thomas' NHS Foundation Trust
- General public of the United Kingdom
- General public
- Epistemic integrity
Classification
Category confidence: 95%
Severity confidence: 90%
Rationale: AI-generated videos impersonating doctors to market products constitute deepfake misuse with potential health risks.
Classifier: Qwen/Qwen3.5-35B-A3B-FP8