DeepfakeHigh
Scammers Using Deepfakes of Women's Faces and Voices for False and Offensive Advertisements
- Occurred
- Mar 28, 2024
- Published
- May 20, 2024
- Source
- AI Incident Database
Summary
Scammers used AI tools from HeyGen and ElevenLabs to create deepfake videos of influencers Michel Janse, Olga Loiek, Shadé Zahrai, and Carrie Williams, misusing Lana Smalls's voice in Williams's case. These videos promoted offensive products and false messages, in some cases targeting nationalist Chinese men to boost China-Russia ties, causing emotional distress and damaging the victims' reputations.
Developers
- HeyGen
- ElevenLabs
Deployers
- Scammers
Harmed parties
- Olga Loiek
- Michel Janse
- Lana Smalls
- Carrie Williams
- Shadé Zahrai
Classification
Category confidence: 95%
Severity confidence: 90%
Rationale: Scammers used AI to create deceptive deepfake videos and voice clones causing reputational harm and emotional distress.
Classifier: Qwen/Qwen3.5-35B-A3B-FP8