DeepfakeHigh
Social Media Scammers Used Deepfakes of Taylor Swift and Several Other Celebrities in Fraudulent Le Creuset Cookware Giveaways
- Occurred
- Dec 26, 2023
- Published
- Jan 13, 2024
- Source
- AI Incident Database
Summary
Scammers reportedly made deepfakes of Taylor Swift, Selena Gomez, Joanna Gaines, Lainey Wilson, Ree Drummond, Oprah, Jennifer Lopez, Trisha Yearwood, Martha Stewart, and Blake Shelton promoting a Le Creuset giveaway. These AI-generated ads, appearing on Meta and TikTok, falsely claimed users could receive free cookware by paying a small shipping fee. Victims were unknowingly enrolled in a costly monthly subscription.
Developers
- Deepfake technology developers
Deployers
- Scammers
Harmed parties
- Trisha Yearwood
- Taylor Swift
- Selena Gomez
- Ree Drummond
- Oprah
- Martha Stewart
- Le Creuset
- Lainey Wilson
- Joanna Gaines
- Jennifer Lopez
- General public
- Fans
- Blake Shelton
Tags
- deepfake
- scam
- fraud
- social media
Classification
Category confidence: 95%
Severity confidence: 90%
Rationale: Deepfakes of celebrities used in fraud causing financial harm to victims.
Classifier: Qwen/Qwen3.5-35B-A3B-FP8