DeepfakeMedium
Purportedly AI-Manipulated Medical Scam Advertisement Reportedly Used Bulgarian TV Host and Physician's Likenesses
- Occurred
- Jan 17, 2024
- Published
- Jan 17, 2024
- Source
- AI Incident Database
Summary
A purportedly AI-manipulated scam advertisement circulating online appeared to use the likenesses and altered media of Bulgarian television host Simeon Ivanov and physician Spas Spaskov to promote an unregistered purported joint-treatment product. They reportedly denied involvement, and the product was described in reporting as ineffective.
Developers
- Deepfake technology developers
- Synthetic audio generation technology developers
Deployers
- Scammers
Harmed parties
- Spas Spaskov
- Simeon Ivanov
- People seeking medical advice
- General public of Bulgaria
- General public
- Epistemic integrity
Classification
Category confidence: 90%
Severity confidence: 85%
Rationale: AI-manipulated media used to impersonate public figures in a scam advertisement.
Classifier: Qwen/Qwen3.5-35B-A3B-FP8